Authors : Dr. TVS Arun Murthy, Dr. TVS Padmaja

A Textbook on Research Methodology

• ISBN: 9789385983597
Rs: 340.00 In Stock

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Table of contents

• Module 1 - Introduction to Research methodology 
• Research and Research Methodology
• Research Design Process
• Scientific Method and Hypothesis Testing 
• Experimental Designs 
• Module - 2  Data Collection and Measurement Techniques 
• Basics of Data
• Sampling and Sampling Design 
• Attitude Measurement and Scaling Techniques 
• Significance of Information Technology in  Research
• Module 3 - Statistical Analysis of Data
• Statistical Analysis of Data
• Error Analysis 
• Module 4 Interpretation and Reporting 
• Interpretation and Report Writing
• Results Presentation Techniques